10,000 attend the restaurant quarter’s South End Food Festival 2015

By - Thursday 9th July, 2015

This year’s successful Croydon Food Festival, which took place on Sunday 28th June, attracted over 70 stalls and 10,000 visitors to South Croydon. 

Photo by White Label consultants, used with permission.

Release begins: The crowds came out with the sun in their thousands to make South Croydon’s annual feast for foodies – the 2015 South End Food Festival – which left many traders virtually sold out. *

A staggering 10,000 people flocked to this fourth annual food event in the famous South Croydon Restaurant Quarter, which this year attracted a record-breaking 70 plus food stalls.

They enjoyed a fantastic range of quality international cuisine, al fresco dining, summer cocktails, live music across two stages, street entertainment and a packed programme of cookery demonstrations by leading chefs on the Kitchen Theatre Stage, on Sunday, 28th June).

Many traders – who include top South End restaurants like Bagatti’s and Brasserie Vacherin, as well as quality street food traders – either sold out or reported record demand from hungry festival-goers.

David Barnini from Imbert Street Food, which specialises in Italian cuisine, said they broke their one-day record: “It was really fantastic – our best day ever!”

“We could barely cook fast enough to keep up.”

The organising committee of the South Croydon Business Association was equally ecstatic, in spite of early showers before the sun came out.

“The Festival has been a fantastic success – we rely on the support of the public and traders and our wonderful sponsors who have all helped to make this day possible,” said Linda Arthur, chairperson of SCBA, and owner of South End cocktail bar, Bar Txt.

“We will definitely be back next year – even bigger and better!”

Malcolm John, chef patron of French restaurant Brasserie Vacherin and SCBA committee member, said it proved beyond doubt that the town had “brilliant restaurants with amazing food.”

“It’s been another excellent festival – I am very proud to live and work in Croydon and this is an excellent showcase for our brilliant restaurants.”

Festival goers enjoyed a real battle of the chefs, with Malcolm John and Chef Ozwaldo, of SCBA member Peter Bagatti’s Italian Restaurant, competing in a ‘cook-off’ on the Kitchen Theatre Stage.

Malcolm John came out on top with three judges from the audience, with his dish of seabass, clams and mussels followed by caramelised pancakes with New Zealand cherries – using ingredients supplied by sponsors Lidl.

The Festival was formally opened at noon by Mayor of Croydon Patricia Hay-Justice who thanked the organisers and festival-goers and said she hoped they would enjoy themselves so much they would continue to return to the food quarter as often as she did with her family.

Run by South Croydon Business Association, the other major sponsors include Bagatti’s Restaurant, Barratt Homes, London Borough of Croydon and Croydon Partnership, Malcolm John Restaurants, Lidl, Quantum, and Veolia Environmental Services.

Thanking the sponsors, Councillor Toni Letts, Croydon Council’s Cabinet Member for Economy and Jobs, revealed that South End Italian Restaurant Bagatti’s – a Croydon favourite for 25 years – has a major celebrity fan.

“Francis Rossi of rock band Status Quo has said in the press that he rates Bagatti’s as the best Italian Restaurant in the world – that’s a real compliment from a star who has travelled all over the world,” said Councillor Letts.

Demonstrations on the fully equipped Kitchen Theatre Stage were hosted by restaurants: Brasserie Vacherin, Olde Goa, Jam ‘N’ Jerk, Uncle Lim’s Kitchen and Quantum with Peter Bagattti.

The live music line up included Da Groovestation, Skylar Lawson, Love 2 Dance, Meyers Jazz Quartet, Soul Symphony Choir, Jules Phoenix & Remi F, Celtic folk rockers Homebrood, Tenyson, Hipsinc and The Penny Fathers.

Release ends.

Release sender: White Label Consultants.



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  • Anne Giles

    How did they know it was 10,000 attending? Did they count them?

    • lizsheppardjourno

      Yes. They stamped our hands :)

  • Tara L.

    Why is there never any PR on this event? As a resident of Purley we often visit the restaurant quarter and would love to put this event in our diary every year but we never hear about it until it’s too late.