Advertise with the Citizen
We provide a series of valuable advertising opportunities in our printed local news magazine. A combination of quality content and careful targeting makes the Croydon Citizen a great environment for advertisers – getting their products and services in front of a desirable, unique audience at very competitive rates.
You can read more about the publication below and see previous issues of the publication here on the site. Contact us at or call us on to talk about your advertising needs.
The publication
The Citizen‘s printed edition is a free monthly news magazine full of analysis and comment on topical issues. The Citizen only produces premium content – both online and offline – but articles for the news magazine are hand-picked for their topicality, exceptional quality and ability to engage an audience. This makes for a very high-attention reading experience.
The design standard of the publication is also very high. It has a clean, well-proportioned, neutral style that is both a pleasure to read and a perfect backdrop to bright, colourful but tasteful advertising: the perfect environment for quality advertisers.
You can see examples of this high-quality design in previous issues.
The Citizen’s audience
The content of the Citizen is interesting to an engaged, self-selecting audience. This audience is primarily reached by a highly-targeted approach to distribution in community facilities.
Larger numbers of smaller premium locations such as coffee shops, bars, pubs, gyms, hotels, business centres, civic and religious facilities have been preferred over fewer, larger locations that are merely high footfall. At the launch of each issue, a substantial portion is also given to commuters, reaching central London workers who may, at present, feel disengaged from what’s going on in Croydon.
Citizen readers take a great interest in politics, society and world affairs. We expect them to be more involved and interested in their community than average and more interested in supporting local business – because it tangibly supports the local area. “Think global, act local” may be a guiding axiom for some readers.
The Citizen’s circulation and readership are not yet independently audited but we distribute a total of 15,000 copies each edition. We assume a conservative RPC (readers per copy) of 2.0 for a total readership of 30,000 based on the publication type and the distribution channels we use.
Design service
Don’t have an advert yet or want something better tailored to the Citizen’s audience? No problem.
We provide a high-quality in-house design service to any clients who don’t already have assets of their own. Adverts are designed specifically to stand out while remaining tastefully in keeping with the Citizen’s restrained, tasteful style. Contact us at or call for examples.
Rates, sizes & technical information
The Citizen news magazine is presented in an easy-to-read, readily recyclable tabloid format, printed on full-colour 52gsm newsprint. It currently carries display advertising in four formats (pricing as of January 2016):
- Eighth page 268x42mm (landscape) £95
- Quarter page 134x166mm (portrait) £175
- Quarter page 268x83mm (landscape) £175
- Half page 268x166mm (landscape) £295
- Full page 268x332mm (portrait) £575
- Double page spread 563x332mm (landscape) £1,050
- 4 page supplement 4 full pages at 268x332mm £1,950
Have something more unusual in mind? Please email us or call us on .
Digital advertising
We don’t currently provide advertising opportunities on our website. But if you have a specific proposal in mind, please get in touch.
